I am in the middle of a very unusual situation. My company gave my borrower an FHA loan for the short sale that we had been negotiating since April 2009 in Oceanside, CA. Today I get a frantic email from my borrower that closed escrow and recorded January 22nd stating that she gave the key and instructions to the contractor to get into the … [Read more...]
I had a “The Purple Cow” experience yesterday
February 4, 2010 By Leave a Comment
If you are reading this you are probably familiar with Seth Godin and his unbelievable abilities to communicate and verbalize things that we think about every day related to marketing but, for one reason or another, we fail transform into any sort of action. Yesterday I had an "aha moment" (Jeffrey Gitomer) that made me think of Seth's book … [Read more...]